What’s in Store for Apple’s iPhone 15 Launch Event

Apple is gearing up for its highly anticipated iPhone 15 reveal, set to take place at its Cupertino headquarters. This event promises significant changes, with the potential to reshape the iPhone’s design landscape. In this article, we’ll delve into the details of what you can expect from this event, including the transition to USB-C charging, exciting features, and more.

The “Wonderlust” Keynote:

Apple’s annual September keynote event, often characterized by incremental updates, is generating buzz this year with its “wonderlust” theme. The event will be livestreamed on Apple’s website, starting at 10 a.m. local time in Cupertino, California.

iPhone and the USB-C Revolution:

Apple has traditionally used Lightning chargers for its iPhones. However, there’s growing anticipation that the iPhone 15 lineup will finally make the transition to USB-C. This shift aligns with the European Union’s legislation requiring support for USB-C charging by 2024. The aim is to simplify the charging process across devices and brands. This could mark one of the most significant design changes in iPhone history.

Potential Accessories and Impact:

The move to USB-C may also trigger a wave of new charging accessories, possibly available in various colors. Users may need to invest in a USB-C wall adapter due to different connector sizes. This change, while impactful, is also a necessary step forward in line with evolving industry standards.

Dynamic Island and More:

Rumors suggest that the entire iPhone 15 lineup will feature the “Dynamic Island” – an interactive interface replacing the top-notch on the screen. The Pro models may see exciting additions like a rear-facing periscope lens for enhanced optical zoom, a lighter and thinner titanium casing, and the introduction of the A17 chip with 3 nanometer technology.

Diverse Color Palette:

Apple may surprise users with a variety of new colors for the iPhone 15 lineup, as hinted in the event invitation featuring navy and updated shades of gray, white, and silver.

Vision Pro Update:

Apple’s venture into mixed reality with the Vision Pro headset could see new features and collaborations unveiled, building anticipation for its 2024 launch. This headset combines virtual and augmented reality, making it a pivotal and ambitious product for Apple.

Additional Announcements:

Apple’s product releases rarely stop at iPhones. Expect updates on the Apple Watch Series 9, the Ultra 2 smartwatch, and the next-generation AirPods with a USB-C compatible charging case. Furthermore, Apple is likely to reveal launch dates for its upcoming operating systems across its devices.

iOS 17 and Beyond:

Apple may provide insights into the future of its iOS with features like improved autocorrect, real-time message transcription through Live Voicemail, and innovative tools like NameDrop for seamless contact sharing.

What Not to Expect:

While Apple’s iPhone takes center stage, it’s important to note that new iPads or Mac computers are not anticipated until October. Additionally, Apple is unlikely to join the foldable device trend this fall, keeping its focus on other innovations.


The iPhone 15 launch event promises exciting changes and a glimpse into Apple’s ongoing commitment to innovation. From the transition to USB-C to groundbreaking features and accessories, this event is poised to be a momentous occasion for tech enthusiasts.

Apple thieves target passcodes before snatching iPhones

Apple No other firm comes close to Apple’s renown when it comes to premium goods.

Apple iPhones have been among the most popular products on the market.

As a result, if left unprotected, it might be the focus of numerous robbers eager to steal one from its owners.

But, thieves nowadays have adopted a new strategy to their criminal activities.

According to reports, iPhone thieves are increasingly looking for a victim’s passcode before making their move.

The news

According to The Wall Street Journal, iPhone thieves are eavesdropping on their victims’ passcodes before stealing the Apple gadget.

They will then reset the settings, denying access to the owners.

Victims have reported having their Apple iPhones snatched from their hands in public places such as pubs, only to find themselves locked out.

Thieves who are familiar with passcodes can quickly reset the victim’s Apple ID password.

They can also disable the Find My iPhone function, leaving users in the dark and unable to monitor their iPhones.

Users are also unable to erase additional devices linked to their Apple account.

Furthermore, criminals can add a recovery key, removing the victim’s access to account recovery.

More than an isolated case

There were waves of reports, all claiming the same problem.

For example, one victim stated that a thief used the last four digits of their Social Security number in images to obtain an Apple Card.

Meanwhile, another woman permanently lost all of her family photographs.

The vast majority of victims have already made police reports.

In one example, a victim filed an identity theft claim with the Federal Trade Commission, citing their loss.

Apple acknowledges the situation

With so many victims reporting the same issue, Apple is scurrying to devise backup strategies.

According to a spokeswoman, the iPhone is the most secure consumer mobile device on the market.

They went on to say that the company is working “tirelessly” to protect against new and emerging threats.

“We sympathize with users who have had this experience, and we take all attacks on our users very seriously, no matter how rare,” said the spokeswoman.

“We will continue to advance the protections to help keep user accounts secure.”

According to an Apple spokeswoman, the recent round of thefts is unusual since it involves the theft of both the device and the password or passcode.

Read also: Why Cybersecurity has become more important than ever

Preventing theft

When generating passwords for devices and accounts, most systems advocate using a strong, unique password.

The passcode, on the other hand, represents a distinct weak link, especially when users choose a short string of numbers for convenience.

Despite recent Apple upgrades, the problem persists.

Apple announced additional means of protecting the Apple ID, such as hardware security keys.

While entering a passcode, Apple recommends using Face ID and putting your palm over the screen.

When Face ID (or Touch ID for previous models) fails, the phone demands a password.

The passcode appears when unlocking the device, enabling Apple Pay, and activating the iCloud Keychain password manager.

Course of actions

It is tough to avoid theft, but Apple device owners may make it more difficult for those who choose to do it.

Screen cover

According to law enforcement, criminals frequently develop ways to get people’s passcodes.

Others would even go so far as to videotape their targets from a safe distance.

Users should utilize Face ID or Touch ID in public to prevent criminals from adding them to their list.

When a password or passcode is necessary, it is advised that they enter them in like ATM pins.

Passcode strength

Using six digits is a recommended practice, according to Adam Aviv, an associate professor of computer science at George Washington University.

Longer, more complicated passcodes will be more difficult to “shoulder surf,” according to Aviv.

Apple device owners should utilize alphanumeric passcodes.

Adding a brief auto-lock is also recommended, making it more difficult for thieves to modify anything.

Additional protection

Most online banking applications require passcodes, and experts advise creating one that is distinct from the iPhone.

Users may also set up a Screen Time passcode to enable account limits, similar to how parents do with their children’s gadgets.

Third-party password manager

Although Apple’s built-in iCloud Keychain password manager is useful, passwords saved with the passcode may also be viewed.

As a result, fraudsters can gain access to bank accounts on the iPhones of their victims.

Users can, however, utilize a third-party password manager that supports biometric identification, such as 1Password or Dashlane.

Delete traces of sensitive information

Some users are forgetful and may utilize images of sensitive information, such as forms including their Social Security number.

As a result, it is prudent to erase copies of such papers.

Users can also employ secure file storage in third-party password managers as an option.

Act quickly if phone is stolen

If an iPhone is stolen, the owner must act swiftly by signing in to iCloud from another device in order to locate their device and wipe it clean.

To prevent criminals from obtaining verification codes, they can simply phone their carrier or go to a retail location and have the sim disabled.

Apple and Tesla stocks drop in 4th quarter

Apple: Apple and Tesla are two of the biggest tech entities in the United States, but they are currently dealing with problems with their stocks.

The two companies face significant headwinds in China, which concerns investors.

Apple’s shares fell more than 3% when concerns about the iPhone lineup in the December quarter grew louder.

Meanwhile, Tesla fell by 12% on Tuesday when the company reported that deliveries were below analyst expectations.

China’s influence

The two tech giants’ stock decline can be attributed to challenges occurring in China.

The country accounts for 17% of Apple’s sales and 23% of Tesla’s revenue, which makes it a significant market for the two firms.

Daniel Ives, the senior equity analyst at Wedbush Securities, addressed the companies’ woes, saying:

“China is the heart and lungs of both demand and supply for both Apple and Tesla.”

“The biggest worry for the Street is that the China economy and consumer are reining in spending, and this is an ominous sign.”

He continued:

“In 2022, the worry was supply chain issues and zero Covid-related issues, 2023 is the demand worry and this has cast a major overhang on both Apple and Tesla, which heavily relied on the Chinese consumer.”

iPhone factory problems

Investors are keeping an eye on Apple’s fiscal first-quarter results, which will likely be released later this month and cover the December holiday period.

In October, the largest iPhone factory in Zhengzhou, China, suffered a Covid outbreak.

Foxconn, which runs the factory, set restrictions.

By November, workers protested over a pay dispute, and many employees walked out.

Foxconn attempted to entice them back with bonuses.

Since then, things have settled down.

Reuters reported that the factory was almost back at full operations on Tuesday.

The situation highlighted Apple’s dependence on China for iPhone production.

Following the Covid restriction, the tech giants announced that the factory was operating at a significantly reduced capacity.

Read also: Retailers have Grim Expectations with the 2023 Market


Evercore ISI analysts estimate Apple’s December quarter endured a $5 to $8 billion revenue shortfall.

However, Refinitiv consensus estimates the company could report a 1% annual revenue decline in the December quarter.

As a result, investors who expected a strong showing for the iPhone 14 have grown worried.

However, Apple faces more than just supply chain issues.

China recently overturned its zero-Covid policy in an effort to reopen its economy.

However, there have been Covid-19 outbreaks in large parts of the country, which could influence the demand for iPhones.

IDC research manager Will Wong addressed the issue, saying:

“The key challenge is expected to be on the demand side, especially since resilient high-end consumers may have started to shift their spending to travel while some may have shifted their focus to medical supplies.”

“The shift in spending will pose a key challenge in the short term.”

Tesla delivery

The Tesla share price drop occurred due to a miss in vehicle deliveries.

405,278 cars delivered in the fourth quarter fell below the expectation of 427,000 deliveries.

Demand in China and the supply chain played a role in the decline.

Throughout 2022, Tesla’s Shanghai Gigafactory endured Covid disruptions.

However, analysts also pointed out concern over Chinese consumer demand.

“Tesla will point to supply disruptions and lockdowns as the main problem in China in 2022,” said Bill Russo, the CEO of Shanghai-based Automobility.

“While these are real headwinds, it cannot hide the fact that demand has softened for a variety of reasons, and their order backlog is 70% smaller than it was prior to the Shanghai lockdown.”

Shanghai underwent lockdowns in late March 2022 as the government attempted to control a Covid outbreak.

Read also: Apply For Car Title Loan Using Your Vehicle


Investors have grown concerned that Tesla would decide to cut prices to entice buyers, pressuring margins.

In October, Tesla slashed Model 3 and Model Y prices in China, going back on the prices it made earlier in 2022.

However, another hurdle Tesla faces in China is rising competition from domestic rivals, including Nio and Li Auto.

In addition, there are lower-priced competitors which will launch new models this year.

“Tesla’s models have been in the market for a while and are not as fresh to the Chinese consumer as other alternatives,” offered Russo.

“What we are learning is, EV product life cycles are short as they are shopped for their technology features.”

“Buying an older EV is like buying last year’s smartphone,” he continued.”

“They need new or refreshed models to reignite the market. Just pricing lower can damage their brand in the long run.”


China risks loom over US tech giants Tesla and Apple as share prices plunge